The Indian media landscape has witnessed a remarkable shift, driven by the explosive rise of viral news and digital media. Legacy news outlets are grappling with a new reality where citizen content frequently exceeds professionally produced reporting in terms of reach. This phenomenon is altering

The Indian media landscape has experienced a significant change with the growth of viral news, fundamentally modifying how narratives are distributed and viewed. Outlets like WhatsApp, Telegram and YouTube have become critical forces for news dissemination, circumventing established media houses

The landscape of Indian news cycle has undergone a read more significant change, fueled by the rise of social media and rapidly disseminated content. Traditional media outlets a